winkle
Back

Interview · Role-specific

Account manager

Covers relationship building, account planning, renewals, pricing conversations and expansion within existing customers. Suits mid-level and senior account managers in B2B. Follow-ups push for the signals the candidate watched, the plan they ran and the measurable result.

Suits: Account manager, Key account manager, Strategic account manager, Client partner

Questions
7 of 17
Length
35 min
Format
Voice or typed
Levels
Mid to Senior
See this interview on a 30-minute call.
AI interviewerScored
Example
  1. Interviewer: Tell me about a time you changed someone's mind at work. How did you go about it?

  2. Candidate: Our team wanted to rebuild the billing page from scratch, and I thought it was the wrong call, so we put together a plan to…

  3. Follow-up

    Interviewer: You said "we". What did you say yourself, and what finally changed their mind?

  4. Scored on

    • Relationship depth25%
    • Retention and risk25%
    • Growth and expansion25%
    • Planning and commercial judgement25%

    Score, reasons and recording. Your team decides.

An example exchange. This interview's own questions open when you use it.

What it listens for, and how much each part counts.

Every answer is scored against this guide, with the reasoning written beside the score. You get the recording or the written answers too, and your team makes the call.

  • Relationship depth25%
    Builds trust across the account, not through one contact.
  • Retention and risk25%
    Spots risk early and runs a real plan to save the account.
  • Growth and expansion25%
    Grows accounts by solving new customer problems.
  • Planning and commercial judgement25%
    Plans time and terms with value and margin in mind.
All interviews
  • Sales discovery role-play

    Sales · Role-specific

    A live discovery call with a sceptical buyer that shows whether a seller listens, digs and earns a next step.

    Listens for

    • Opening and rapport
    • Discovery questioning
    • Quantifying value
    • Objection handling
    • Next step
    Voice

    7 stages · 25 min · All levels

  • Account executive

    Sales · Role-specific

    Finds out whether an account executive can qualify, run and close deals with an honest forecast.

    Listens for

    • Discovery and qualification
    • Deal strategy and control
    • Business case and value
    • Pipeline and forecast discipline
    • Learning and resilience
    Voice or typed

    7 of 18 questions · 35 min · Mid to Senior

  • Sales development rep (SDR/BDR)

    Sales · Role-specific

    Finds out whether an SDR or BDR can research, open conversations, handle pushback and book good meetings.

    Listens for

    • Prospecting and research
    • Messaging and conversation
    • Objection handling
    • Work rate and organisation
    • Coachability
    Voice or typed

    6 of 17 questions · 25 min · Junior to Mid